Step 1: Determine your reasons for selling.

It is often more emotional to sell a home than to buy a home, and the reason for selling your home may be a determining factor in the urgency of the sale. The urgency may also have an effect on the price of the property.

It is important to take the following factors that can influence the sale of your home into consideration:

  • Reason for selling
  • Price
  • Location
  • Condition of property
  • Size
  • Design / style
  • Accessibility

Step 2: The Cost of Selling

It is very important to first calculate the expenses that may be incurred while selling your home. This knowledge is absolutely necessary because it helps you to determine a good price for the house, as well as the potential profit that you can realize.

The cost of selling your home may include things like commission to be paid to the agent, taxes, advertising costs or specific reports, such as a property inspection.

Step 3: Price

The most important factor when putting your home on the market to sell is setting the right price. The price at which your property is marketed can make or break the deal.

Over-pricing of the property may result in:

  • A smaller buyers’ pool
  • A prolonged stay on the market that will result in lower offers being submitted

Under-pricing of the property may result in:

  • You losing money on your investment

Step 4: Location

Although you cannot do anything about the location of your property, it plays a very important part in the marketability of your home. So, it is important to take the following into consideration:

Is your property priced in relation to other offers in your area?

What type of neighborhood is your property located in – well-established, up-and-coming, transitional?
Is your property located in an urban or rural area?

Step 5: Condition of Your Property

The condition of your property is always a factor in how quickly your home sells. It’s a fact: acquiring the highest market value and elevating your home above the others in the same price range often comes down to first impressions. Here are some inexpensive ways to maximize your home’s curb appeal:

Step 5: Condition of Your Property

    The condition of your property is always a factor in how quickly your home sells. It’s a fact: acquiring the highest market value and elevating your home above the others in the same price range often comes down to first impressions. Here are some inexpensive ways to maximize your home’s curb appeal:

    1. Keep the grass cut and yard clutter to a minimum.
    2. Apply fresh paint to any wooden fences and your front door.
    3. Clean windows inside and out.
    4. Wash or paint your home’s exterior.
    5. Ensure gutters and other exterior fashions are firmly attached.

Step 6: Staging

Did you know well-placed furniture can open up rooms and make them seem larger than they are? Or, that opening drapes and blinds and turning on lights make a room seem bright and cheery? It’s true, which is why staging your home to look its absolute best is an important factor in the selling process.

Here are some inexpensive ways to highlight your home’s best features:

  1. Clean or paint walls and ceilings.
  2. Clean all flooring and fixtures – lights, fans.
  3. Repair all plumbing leaks.
  4. Remove excessive wall hangings, furniture and extra personal goods.
  5. Turn on all lights and open the drapes during the daytime.
  6. Play quiet background music and infuse your home with a comforting scent.
  7. Vacate the property when and if it’s being show to prospective buyers.

Step 7: Accessibility

Accessibility is a major issue in many parts of the world. Again you cannot do anything about your home’s accessibility to specific things, but it does play a role in the price of your property. Your agent will work with you to highlight the places of interest that are most accessible to your home.

Here are a few important areas to think about:

  1. Public transportation
  2. Main roads
  3. Shopping centers
  4. Schools and other educational institutions
  5. Outdoor areas – public pools, parks, playgrounds
  6. Entertainment

Step 8:Receive an offer.


EXIT Realty 360 will help you determine if a written offer on your home is from a prequalified or preapproved buyer. If so, we will review your proposed contract with you, and help you understand your responsibilities to execute the purchase. For your quick reference, any contract should include (and is not limited to) these items:

  • Legal description of the property
  • Offer price
  • Down payment
  • Financing arrangements
  • List of fees and who will pay them
  • Deposit amount
  • Inspection rights and possible repair allowances
  • Method of conveying the title and who will handle the closing
  • Appliances and furnishings that will stay with the home
  • Settlement date
  • Contingencies

When you receive an offer, you have three options: 1. Accept the contract as is, 2. Accept the contract with changes (a counteroffer), or 3. Reject the contract.

It’s important to note that, once both parties have signed a written offer, the document becomes legally binding. Immediately address any questions or concerns about your contract with your EXIT Realty 360 agent.